Ep 6: Three Steps to Clarifying Your Marketing Message & Winning More Customers | Wayfind Marketing LiveApril 10, 2020 | Content, Storybrand, Wayfind Marketing Live
I’m willing to bet that no one has ever said they love feeling confused. Well, there was that one guy I went to school with, but other than him, people don’t like confusion. More importantly, your customers and prospects don’t want to be confused, especially when it comes to figuring out how your business can make their life better.
As the saying goes, if you confuse, you lose.
But clarity will win every time. Especially when it comes to marketing and sales. And if your brand can clearly communicate with your audience, you can outrun your competitors and win more customers. And clarity is essential in our current economy.
In this episode, we discuss three ways to clarify your marketing message and keep your customers engaged. End the confusion, grow your business, and watch your competition disappear in the rearview.
Wayfind Marketing Live is hosted by Steve Phipps and AnnieLaurie Walters. Steve is the founder and president of Wayfind Marketing and a StoryBrand Certified Guide. He shares his years of experience guiding business owners by sharing simple and practical marketing tips and stories that will help you grow your business. AnnieLaurie brings her communications and PR experience to offer additional insights into how you can communicate more clearly and win more customers.